{"id":97526,"date":"2022-07-05T15:30:51","date_gmt":"2022-07-05T15:30:51","guid":{"rendered":"https:\/\/metropolismag.com\/?post_type=metro_program&#038;p=97526"},"modified":"2022-10-17T20:02:05","modified_gmt":"2022-10-17T20:02:05","slug":"redefining-the-experience-driven-workplace-gensler","status":"publish","type":"metro_program","link":"https:\/\/metropolismag.com\/programs\/redefining-the-experience-driven-workplace-gensler\/","title":{"rendered":"<strong>Redefining the Experience-Driven Workplace<\/strong>"},"content":{"rendered":"\n<div class=\"wp-block-sandow-article-header article-header\">\n<figure class=\"wp-block-image size-large is-header\" style=\"object-fit:cover;object-position:50% 50%\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"683\" src=https://metropolismag.com/"https:////metropolismag.com//wp-content//uploads//2022//07//Gensler_WiproAustin-1024x683.jpg/" alt=\"interior of colorful office with curtain dividers\" class=\"wp-image-97527\" srcset=\"https:\/\/metropolismag.com\/wp-content\/uploads\/2022\/07\/Gensler_WiproAustin-1024x683.jpg 1024w, https:\/\/metropolismag.com\/wp-content\/uploads\/2022\/07\/Gensler_WiproAustin-300x200.jpg 300w, https:\/\/metropolismag.com\/wp-content\/uploads\/2022\/07\/Gensler_WiproAustin-768x512.jpg 768w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<div class=\"wp-block-group article-header_intro none\"><div class=\"wp-block-group__inner-container is-layout-flow wp-block-group-is-layout-flow\"><p class=\"article-date\" aria-label=\"Post Date\">July 5, 2022<\/p>\n\n\n<h1 class=\"size-large wp-block-heading\"><strong>Redefining the Experience-Driven Workplace<\/strong><\/h1>\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-1 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column article-header_meta is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:50%\">\n<p class=\"summary size-regular\">Three Gensler designers weigh in on whether the workplace as we know it has a future.<\/p>\n\n\n\n<p class=\"wp-block-sandow-byline byline size-regular\"><span>By: <\/span><a href=https://metropolismag.com/"//tag//james-mccown/">James McCown<\/a><\/p>\n\n\n<ul class=\"social-share\"><li><a href=https://metropolismag.com/"https:////www.facebook.com//sharer//sharer.php?u=https%3A%2F%2Fmetropolismag.com%2Fprograms%2Fredefining-the-experience-driven-workplace-gensler%2F\%22 target=\"_blank\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"24\" height=\"24\" viewBox=\"0 0 24 24\"><path d=\"M9 8h-3v4h3v12h5v-12h3.642l.358-4h-4v-1.667c0-.955.192-1.333 1.115-1.333h2.885v-5h-3.808c-3.596 0-5.192 1.583-5.192 4.615v3.385z\" \/><\/svg><\/a><\/li><li><a href=https://metropolismag.com/"https:////www.linkedin.com//sharing//share-offsite//?url=https%3A%2F%2Fmetropolismag.com%2Fprograms%2Fredefining-the-experience-driven-workplace-gensler%2F\%22 target=\"_blank\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"24\" height=\"24\" viewBox=\"0 0 24 24\"><path d=\"M4.98 3.5c0 1.381-1.11 2.5-2.48 2.5s-2.48-1.119-2.48-2.5c0-1.38 1.11-2.5 2.48-2.5s2.48 1.12 2.48 2.5zm.02 4.5h-5v16h5v-16zm7.982 0h-4.968v16h4.969v-8.399c0-4.67 6.029-5.052 6.029 0v8.399h4.988v-10.131c0-7.88-8.922-7.593-11.018-3.714v-2.155z\" \/><\/svg><\/a><\/li><li><a href=https://metropolismag.com/"http:////pinterest.com//pin//create//button//?url=https%3A%2F%2Fmetropolismag.com%2Fprograms%2Fredefining-the-experience-driven-workplace-gensler%2F&amp;description=%3Cstrong%3ERedefining+the+Experience-Driven+Workplace%3C%2Fstrong%3E\%22 target=\"_blank\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"24\" height=\"24\" viewBox=\"0 0 24 24\"> <path d=\"M12 0c-6.627 0-12 5.372-12 12 0 5.084 3.163 9.426 7.627 11.174-.105-.949-.2-2.405.042-3.441.218-.937 1.407-5.965 1.407-5.965s-.359-.719-.359-1.782c0-1.668.967-2.914 2.171-2.914 1.023 0 1.518.769 1.518 1.69 0 1.029-.655 2.568-.994 3.995-.283 1.194.599 2.169 1.777 2.169 2.133 0 3.772-2.249 3.772-5.495 0-2.873-2.064-4.882-5.012-4.882-3.414 0-5.418 2.561-5.418 5.207 0 1.031.397 2.138.893 2.738.098.119.112.224.083.345l-.333 1.36c-.053.22-.174.267-.402.161-1.499-.698-2.436-2.889-2.436-4.649 0-3.785 2.75-7.262 7.929-7.262 4.163 0 7.398 2.967 7.398 6.931 0 4.136-2.607 7.464-6.227 7.464-1.216 0-2.359-.631-2.75-1.378l-.748 2.853c-.271 1.043-1.002 2.35-1.492 3.146 1.124.347 2.317.535 3.554.535 6.627 0 12-5.373 12-12 0-6.628-5.373-12-12-12z\" fill-rule=\"evenodd\" clip-rule=\"evenodd\" \/><\/svg><\/a><\/li><li><a href=https://metropolismag.com/"mailto:?body=https%3A%2F%2Fmetropolismag.com%2Fprograms%2Fredefining-the-experience-driven-workplace-gensler%2F&amp;subject=%3Cstrong%3ERedefining+the+Experience-Driven+Workplace%3C%2Fstrong%3E\%22 target=\"_blank\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"24\" height=\"24\" viewBox=\"0 0 24 24\"><path d=\"M12 12.713l-11.985-9.713h23.97l-11.985 9.713zm0 2.574l-12-9.725v15.438h24v-15.438l-12 9.725z\"\/><\/svg><\/a><\/li><\/ul><\/div>\n\n\n\n<div class=\"wp-block-column empty-header-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:50%\"><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-2 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column article-header_meta is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:50%\">\n<p class=\"size-regular\">What\u2019s the future of hybrid work, and by extension, the office building itself? These were the topics up for discussion during the May 5 Think Tank Thursday, hosted by Gensler and moderated by <em>Metropolis<\/em> editor in chief Avinash Rajagopal.<\/p>\n\n\n\n<p class=\"size-regular\">Rajagopal started the discussion by saying: \u201cWe\u2019ve all heard of the Great Resignation. Lots of folks changing jobs; lots of folks dropping out of the job market all together. How is workplace design responding to this challenge broadly?\u201d<\/p>\n\n\n\n<p class=\"size-regular\"><\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column article-header_content is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:50%\">\n<figure class=\"wp-block-embed is-type-video is-provider-vimeo wp-block-embed-vimeo wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"Think Tank: Redefining the Experience Driven Workplace\" src=https://metropolismag.com/"https:////player.vimeo.com//video//715731320?dnt=1&amp;app_id=122963\%22 width=\"500\" height=\"281\" frameborder=\"0\" allow=\"autoplay; fullscreen; picture-in-picture; clipboard-write\"><\/iframe>\n<\/div><\/figure>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group none\"><div class=\"wp-block-group__inner-container is-layout-flow wp-block-group-is-layout-flow\">\n<p class=\"size-regular\">Nena Martin, firmwide technology leader and director of workplace at <a href=https://metropolismag.com/"https:////metropolismag.com//projects//columbia-college-chicago-gensler-student-center///">Gensler<\/a>, responded: \u201cI think the biggest challenge is keeping your workforce. Furthermore, how do you bring people back into the office? How do we create space with a sense of purpose? How do we create dynamic space?\u201d Martin averred that as a designer she has been doing a lot of what she calls \u201cpiloting,\u201d\u2014experimenting with various approaches. One of the comments she hears most often is, \u201cWhy do I need to go into an office when I\u2019m just as productive here at home?\u201d But she took issue with this, saying \u201cthere are many aspects that are being missed when you cut out the office completely: learning, mentoring, collaboration\u201d that remain important.<\/p>\n\n\n\n<p class=\"size-regular\">\u201cWe\u2019re looking to do spaces that have more amenities as a means of drawing people back, a lot of hospitality-based spaces,\u201d she continued, echoing a broad interest in offices that have a lot of the creature comforts not just of home but of hotels, asking \u201chow do we bring that comfort into the workplace?\u201d<\/p>\n\n\n\n<p class=\"size-regular\">The fate of workplaces and the office buildings that house them is much larger than simple employee preference.&nbsp;Millions of square feet of office space continue to come online nationwide and cities require not only the tax revenue offices generate, but the resulting urban activity that supports a whole ecosystem of restaurants, delis, newsstands, and countless small businesses.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\" style=\"object-fit:cover;object-position:50% 50%\"><img loading=\"lazy\" decoding=\"async\" width=\"2000\" height=\"1333\" src=https://metropolismag.com/"https:////metropolismag.com//wp-content//uploads//2022//07//ConfidentialClient_2_courtesy-of-Gensler.jpg/" alt=\"interior of colorful millennial style office\" class=\"wp-image-97528\" srcset=\"https:\/\/metropolismag.com\/wp-content\/uploads\/2022\/07\/ConfidentialClient_2_courtesy-of-Gensler.jpg 2000w, https:\/\/metropolismag.com\/wp-content\/uploads\/2022\/07\/ConfidentialClient_2_courtesy-of-Gensler-300x200.jpg 300w, https:\/\/metropolismag.com\/wp-content\/uploads\/2022\/07\/ConfidentialClient_2_courtesy-of-Gensler-1024x682.jpg 1024w, https:\/\/metropolismag.com\/wp-content\/uploads\/2022\/07\/ConfidentialClient_2_courtesy-of-Gensler-768x512.jpg 768w, https:\/\/metropolismag.com\/wp-content\/uploads\/2022\/07\/ConfidentialClient_2_courtesy-of-Gensler-1536x1024.jpg 1536w\" sizes=\"auto, (max-width: 2000px) 100vw, 2000px\" \/><\/figure>\n\n\n\n<p class=\"size-regular\">Ian Zapata, firmwide repositioning and landlord services practice area leader and design director at the host firm, warned against high expectations, at least at the beginning of the Great Return: \u201cEven as people return to the office, there\u2019s not going to be the population there to support businesses and the street activity that makes cities exciting,\u201d he cautioned.<\/p>\n\n\n\n<p class=\"size-regular\">Brian Stromquist, <a href=https://metropolismag.com/"https:////metropolismag.com//projects//gensler-atlanta-fitzco-office-design///">Gensler\u2019s<\/a> global practice leader of workplace design for technology, noted that renovating older buildings with character can also be a means of coaxing the working masses back into the city. \u201cThe future of work is experiential, right?\u201d he said. \u201cAnd you want something that feels special, and sort of culture driven. I think it\u2019s valuable to lean on architecture in that way.\u201d He added that the \u201cugly duckling buildings\u201d of the 1980s and 1990s are also primed for renovation and \u201cripe for opportunities.\u201d<\/p>\n\n\n\n<p class=\"size-regular\">Zapata interjected the idea of wood construction as a means of making new office buildings more sustainable: \u201cOffice buildings are very hard to make carbon neutral, but that\u2019s the way we\u2019re headed with construction systems like mass timber.\u201d<\/p>\n\n\n\n<p class=\"size-regular\">He even brought up the specter of the suburban office \u201ccampus,\u201d and said there\u2019s hope for them if they break the stereotype of a \u201csea of parking lots.\u201d His take: \u201cI think there\u2019s really a future for a lot of these sometimes million-square-foot campuses that are sitting empty now. It\u2019s densifying, giving them more diversity of usage that will make them relevant again.\u201d<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<p class=\"size-regular\">The Think Tank discussions were held on May 5, 12, and 19. The conversations were presented in partnership with <a href=https://metropolismag.com/"https:////www.ardenstudio.com///">Arden Studio<\/a>, <a href=https://metropolismag.com/"https:////www.certainteed.com///">CertainTeed<\/a>, <a href=https://metropolismag.com/"https:////www.grohe.us///">Grohe<\/a>, and <a href=https://metropolismag.com/"https:////www.gardenonthewall.com//#mk-header-1\">Garden on the Wall<\/a>.<\/p>\n\n\n\n<p class=\"comment size-regular\">Would you like to comment on this article? Send your thoughts to: <a href=https://metropolismag.com/wp-json/wp/v2/metro_program/\"mailto:comments@metropolismag.com/">comments@metropolismag.com<\/a><\/p>\n\n\n<ul class=\"tag-cloud\"><li><a href=https://metropolismag.com/"https:////metropolismag.com//domains//workplace///" target=\"_blank\" rel=\"nofollow noreferrer\">Workplace<\/a><\/li><\/ul>\n\n<ul class=\"tag-cloud\"><li><a href=https://metropolismag.com/"https:////metropolismag.com//tag//gensler///" target=\"_blank\" rel=\"nofollow noreferrer\">Gensler<\/a><\/li><li><a href=https://metropolismag.com/"https:////metropolismag.com//tag//james-mccown///" target=\"_blank\" rel=\"nofollow noreferrer\">James McCown<\/a><\/li><li><a href=https://metropolismag.com/"https:////metropolismag.com//tag//think-tank///" target=\"_blank\" rel=\"nofollow noreferrer\">Think Tank<\/a><\/li><\/ul><\/div><\/div>\n\n\n<div class=\"post-cards__wrapper is-condensed-default columns-3 single-row\" data-type=\"metro_viewpoint metro_profile metro_project metro_product\" data-amount=\"3\" ><h3 class=\"section-title\">Related<\/h3><ul><li class=\"card__metro_viewpoint\"><div class=\"post-cards__image\"><a class=\"post-cards__link\" href=https://metropolismag.com/"https:////metropolismag.com//viewpoints//9-designers-revolutionizing-bio-based-materials///"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"682\" src=https://metropolismag.com/"https:////metropolismag.com//wp-content//uploads//2024//12//1-loop-living-cocoon-cloop-biotech-groot_1725451447-1024x682.jpeg/" class=\"attachment-large size-large\" alt=\"\" style=\"object-position: 50% 50%;\" srcset=\"https:\/\/metropolismag.com\/wp-content\/uploads\/2024\/12\/1-loop-living-cocoon-cloop-biotech-groot_1725451447-1024x682.jpeg 1024w, https:\/\/metropolismag.com\/wp-content\/uploads\/2024\/12\/1-loop-living-cocoon-cloop-biotech-groot_1725451447-300x200.jpeg 300w, https:\/\/metropolismag.com\/wp-content\/uploads\/2024\/12\/1-loop-living-cocoon-cloop-biotech-groot_1725451447-768x512.jpeg 768w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/a><\/div><div class=\"post-cards__content\"><p class=\"type\">Viewpoints<\/p><a class=\"post-cards__title-link\" href=https://metropolismag.com/"https:////metropolismag.com//viewpoints//9-designers-revolutionizing-bio-based-materials///"><h4>9 Designers Revolutionizing Bio-based Materials<\/h4><\/a><p class=\"excerpt\">From 3D-printed date seeds to moss-covered facade panels, these projects showcase how bio-based materials are shaping the future of design.<\/p><\/div><\/li><li class=\"card__metro_viewpoint\"><div class=\"post-cards__image\"><a class=\"post-cards__link\" href=https://metropolismag.com/"https:////metropolismag.com//viewpoints//bryan-c-lee-jr-on-nomas-vision-for-equity///"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"682\" src=https://metropolismag.com/"https:////metropolismag.com//wp-content//uploads//2024//11//NOMA-Opening-reception-Reginal--1024x682.jpg/" class=\"attachment-large size-large\" alt=\"\" style=\"object-position: 50% 50%;\" srcset=\"https:\/\/metropolismag.com\/wp-content\/uploads\/2024\/11\/NOMA-Opening-reception-Reginal--1024x682.jpg 1024w, https:\/\/metropolismag.com\/wp-content\/uploads\/2024\/11\/NOMA-Opening-reception-Reginal--300x200.jpg 300w, https:\/\/metropolismag.com\/wp-content\/uploads\/2024\/11\/NOMA-Opening-reception-Reginal--768x512.jpg 768w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/a><\/div><div class=\"post-cards__content\"><p class=\"type\">Viewpoints<\/p><a class=\"post-cards__title-link\" href=https://metropolismag.com/"https:////metropolismag.com//viewpoints//bryan-c-lee-jr-on-nomas-vision-for-equity///"><h4>Bryan C. 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